According to Gartner, global spending on cloud services is expected to reach $482 billion in 2022, rising significantly from $313 billion in 2020. The rapid technological adoption and unprecedented shift in the business landscape because of the pandemic has brought a new age of digital transformation globally.

Public cloud computing has been the most crucial factor in this digital transformation, especially for small and medium enterprises (SMEs). It has helped numerous businesses quickly migrate from on-premise to digital platforms to survive and thrive in uncertain market scenarios. And we cannot ignore its impact on the global business environment in the last few years.

In this blog, we’ll understand what makes the public cloud the best choice for your business by highlighting its key features. If you’re looking for building or updating your cloud computing ecosystem, stay with us until the end.

Sounds good? Let’s get started!

Cost-effectiveness

A survey conducted among over 166 IT leaders shows that 61% of them adopted a private cloud computing system as a cost-cutting initiative. Especially during the pandemic, where sources of income were limited and maintaining company expenses was the biggest challenge, cloud computing helped them in creating a cost-effective business environment.

Compared to the private and hybrid cloud system, the public cloud is the most budget-friendly option for SMEs without compromising on the quality of services, and here are the key reasons why.

Firstly, the public cloud saves you the trouble of having and maintaining an on-premise data server, which additionally needs an on-site expert to operate it efficiently. To sum it up, your expense for maintaining the cloud ecosystem is non-existent. Public cloud servers are maintained by third-party service providers with dedicated expertise regarding their operation and maintenance.

Another factor that helps in cost management is the payment structure of public cloud services. Most public cloud service providers charge only for the service you actually use rather than having fixed monthly charges.

As more and more businesses are operating remotely, a cloud computing platform helps your workforce to access mission-critical data from any device, such as smartphones and laptops, thus saving on the costs of purchasing dedicated hardware without compromising on business efficiency.

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Quick and frequent updates

The leading public cloud computing services, like ZeaCloud®, ensure that their clients get the most recent and updated cloud software and applications. Unlike traditional CRM and digital data management tools, which get updated yearly, the public cloud receives monthly or even weekly updates to match current business requirements. Having a constantly updating digital ecosystem takes a significant burden off of your IT infrastructure and lets your business keep up with the dynamic business environment.

Moreover, having a constantly updating cloud system enables you to connect with numerous industrial software more seamlessly, allowing you to better benefit from your cloud systems overall. Software such as Microsoft Power tools and SharePoint is the perfect example of industry-grade software that benefits the most from cloud integration.

Limitless scalability

Having on-site cloud hardware brings a challenge when it comes to scaling up. You are often limited with your on-site hardware capabilities and adding more to the existing system adds further costs to the company in the long run.

Fortunately, that’s not the case with the public cloud. As mentioned earlier, third-party service providers maintain public cloud systems with enough capacity to rapidly scale up and scale down your cloud system to match your current operational needs.

You can customize your server requirements to manage low traffic periods and save costs, and subsequently scale up immediately to manage high demand periods such as yearly sales and sudden spikes in demand. All you have to do is inform your service provider about the upcoming cloud needs and they can tune your cloud service to perfection.

Automation capabilities

With rapid advancements in cloud computing, Artificial Intelligence (AI), and Machine Learning (ML), you can now have your public cloud system automate everyday business tasks in order to further accelerate operational turnaround time with added accuracy.

Apart from making your business functions more agile and precise, it takes an enormous burden off of your talented workforce by undertaking redundant tasks, so that they can focus on more important business functions and add additional value. So it’s practically a win-win situation for both IT systems and human resources, which is impossible with old-school IT systems.

Competitive Advantage

All the factors mentioned above make it quite apparent that incorporating public cloud computing in your business will give you a significant edge over your competitors. Although over 90% of businesses are already using cloud software and applications, having the right cloud computing partner can give you the most cost-effective and impactful digital tools that are on par with the applications used by industry giants.

Incorporating technology wherever it is possible is increasingly important for thriving in the digital age of business. Becoming proficient in leveraging technologies like cloud computing can give your business a much-needed competitive edge in the market. And with time, you can also expand the possibilities of what cloud computing can do for you.

At ZeaCloud®, we understand the true potential of public cloud computing and how to customize it to best suit your needs. Speak to our experienced cloud consultants to learn more about our cloud offerings and bring us on board as your strategic and dedicated cloud partner.

Get in touch today!

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